Answer Engine Optimization: Most of the Work Is Not on Your Site
You added the schema, rewrote the headings as questions and built the FAQ blocks. You are still not named. The checklist was aimed at the smaller half of the problem.
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LLM SEO: What Actually Changes, and What You Cannot Measure Yet
You asked ChatGPT who sells what you sell and you were not named. Then you asked again and the answer changed. Here is why, and what to do about it.